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POLL: Staying in touch with your list via text messaging.

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Offline toddc

Re: POLL: Staying in touch with your list via text messaging.
« Reply #30 on: April 11, 2010, 05:07:28 AM »
Bill,

I think that's an awesome idea!

I would love my regular pizzeria to nudge me with a text once in a while. Give me a reason to skip cooking and order out.

Or maybe my barber... or maybe a special daily special at my favorite restaurant.

I'm trying to think what I might like to be texted about from IM'ers.

I really don't mind receiving texts.

My kids text me way more than they call.

Could you direct me to more information on how to be able to help my local business customers with this?

Thanks for the great idea.

Todd

Hey John,

I love it, I have been using it for the last 3 months and have nothing but positive things to say about it.
My sample word I use is to have people text  MEDIAFUN TO 24587. I have been using it to show local businesses how to they can turn slow days into profitable ones simply using text messaging. Once they try it, they love it.

People walk into a local pizza shop I signed up and see a sign for a free 22oz soda and all they have to do is text the word freesoda to a number and then show the cashier the text response. And they get a free soda w/ their pizza or sandwich. The owner knows it's working because he see's them showing their phones to the cashier and on his slow days he runs specials only for his text members and he has turned his worst day of the week into one of his best in under 2 months all because of texting.

So YES it does work. If you have any questions feel free to give me a shout.

Bill

Re: POLL: Staying in touch with your list via text messaging.
« Reply #31 on: April 11, 2010, 05:36:45 AM »
sms text and phone is high in my communication, and for young people around me.
facebook/twitter/email  is next

My ideas to use it

- local marketing. It's definitely working.
- launch marketing. Give people option to put their phone for sms text notification. "Woud you like to be notified 15 minutes before the launch?"
« Last Edit: April 11, 2010, 05:41:17 AM by orca »

Re: POLL: Staying in touch with your list via text messaging.
« Reply #32 on: April 11, 2010, 06:59:13 AM »
I voted "no way" in a big way!

While e-mail may be old and rusty, and actually, not so trusty, it at least doesn't intrude into my life until I'm ready to receive it and take action to retrieve it. That makes it my best friend. 

On the other hand, text messages intrude themselves as long as the phone is turned on - 24/7 for many of us.  Jon's proposal...and he is not alone... would mean commercially interrupted phone conversations, family time, restaurant meals, and even sleep, considering time differences - because who can hear the beep, or see that a message has arrived, and just ignore it? 

I don't want my personal time intruded on by someone else's commercial agenda, no matter how "relevant" it may be - and that's in no way generational. If that makes me a stupid and plodding marketer, then so be it, but I think it makes me the smarter marketer for once. 

We may be marketers, but we still have private lives, young and old alike, and we know what it's like when the sanctity of private life is handed over to the will of others. It generally creates, irritation, avoidance, resentment and eventually leads to a confrontation of the situation to some degree or other. Working in the industry myself doesn't change the way I feel about the precious little personal time that work allows me.

As for being left in the dust... we might do well to consider the door-to-door salesman and the telephone solicitor. No doubt both methods of contact were considered cool and convenient in their infancy... that is, until those intruders became the most hated people in the land. Then who got left in the dust?

That even applies to ministers - marketers of the gospel - who now have to make appointments in order to visit.  Putting control in the hands of your audience is what makes sense - as with iphone apps. I'm sure there's a way to make that work for innovative IMers...even to reach those of us not of a certain generation.  ::)

At the moment, people will pay to retain a phone number, but if this idea gets a hook into us, I can see a time when they will gladly pay double to get a brand new number in order to dump permission text marketers and the abuse that will inevitably arise from that. 

Re: POLL: Staying in touch with your list via text messaging.
« Reply #33 on: April 11, 2010, 07:12:57 AM »
Bill you had to say over 50????? Geez I don't want to think that I'm old and out of touch! I text all the time and I'm 52. I'm finding that texting is becoming more and more common with the "older" crowd. Most of my friends in my age group are texting. It's the only way to stay up with your kids. I happen to love texting. The key of course is having a good phone to text with.

I'm not disagreeing with you about text marketing being the next "big" thing, but I still don't want to receive texting from marketeers. Maybe that will change at some point. I turned off my twitter for my phone, that was driving me nuts.

Re: POLL: Staying in touch with your list via text messaging.
« Reply #34 on: April 11, 2010, 07:20:49 AM »
The phone is off limits for all marketing....
 - I am sure things will change as our liberties and privacy are stripped away.
But for today...  If I get a text or a phone call - Whom ever makes that call or text will never do business with me.

JMHOP -

Re: POLL: Staying in touch with your list via text messaging.
« Reply #35 on: April 11, 2010, 07:52:35 AM »
No way. first of all, I only get 200 text messages a month
in my phone plan, and the cost per text if I exceed those 200
makes my bill go up - way up, and im not gonna spend $ so
marketers can text me all hours of the day. I can see that train
wreck now...

Howard

Re: POLL: Staying in touch with your list via text messaging.
« Reply #36 on: April 11, 2010, 08:18:16 AM »
I spend about eight or ten hours a day, six days a week on my marketing business, because I enjoy it, but when I walk away from my computer to do something else I enjoy, I don't want to hear it.

If someone has a hot idea to let me know about, they can send me an email.

Glenn

Offline Jonathan Leger

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Re: POLL: Staying in touch with your list via text messaging.
« Reply #37 on: April 11, 2010, 08:29:31 AM »
I am personally in the "no way" group to receive info from marketers via texting.  However, about 15% of respondents have said they would be willing to accept those messages if the incentive was there.

Clearly, the most vocal group so far is the "no way" group -- few "Yes"ers have posted any comments about it.

Meg made some interesting points.  If you could turn that kind of opt-in texting from marketing to something directly beneficial to the person that leads to a marketing opportunity, that might work.

Keep the comments coming, though.  I love to read what everybody thinks!  Good or bad, it sparks ideas.

Offline barbgabo

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Re: POLL: Staying in touch with your list via text messaging.
« Reply #38 on: April 11, 2010, 11:14:17 AM »
I refuse to send or read any that come now - mainly because my eyesight is not good enough to allow me to see what the letters are for each number and I consider it a real invasion. I even have in my email signature that I will not accept or respond to SMS.
Barbara
Barbara Gabogrecan: author; artist; dog trainer & judge; supporter of HBB and Micro Businesses; Hosting the Asia Pacific Conference October 2010

Re: POLL: Staying in touch with your list via text messaging.
« Reply #39 on: April 11, 2010, 11:50:56 AM »
I'm seeing all the same kinds of answers that applied to fax blasting, for the same kinds of reasons (especially cost to receive).

I'm not opposed to SMS marketing messages as long as they're strictly opt-in, not opt-out.

I know of small businesses in a number of industries (mostly retail) who are using it successfully to save a bad trading day, to build customer loyalty and promote database building. But NONE of these are mass broadcasting via SMS.

Intelligent use is the key.

Re: POLL: Staying in touch with your list via text messaging.
« Reply #40 on: April 11, 2010, 12:36:09 PM »
It's just another distraction for me, so I'm out.

Already plenty of useful information in my inbox, including yours Jon.

Thanks for asking.

Re: POLL: Staying in touch with your list via text messaging.
« Reply #41 on: April 11, 2010, 01:08:25 PM »
John,

It seems like a few people would be interested in learning how to offer this on a local level to area businesses, Maybe we could team up and offer a free webinar if your interested? Like I said I have been doing this now for around 3 months and it is working great. Not looking to make any money from showing this just offering it as a freebie. It's a great add on if you already offer social marketing or web design to local businesses. My sister lives 3 hours away from me I showed her what to do in a private call on Skype and now she is pulling in over $2K a month. She is the only person in her area who does this.

John if you don't want to team up no problem, but I am more then willing to share what I know with anyone in the group who wants to learn all I ask is that you put it to use.

My email is Bill@billclemens.com or look me up on Skype: Bill Clemens,  Facebook is http://www.facebook.com/bill.clemens

Have a great day all, Give me a shout if your interested,

Bill

Re: POLL: Staying in touch with your list via text messaging.
« Reply #42 on: April 11, 2010, 02:59:37 PM »
 :( Definately not. I live in the UK and the time difference would be totally wrong. Have enough problems with automated telephone calls and text advertisements as it is.

Re: POLL: Staying in touch with your list via text messaging.
« Reply #43 on: April 11, 2010, 06:03:44 PM »
My cell phone is for emergencies only, no text, no internet, no camera, just phone only and not many minutes. I'm in the dark ages on phones. But if I had one of those cool smart phones I would probably signup for Jon's texts simply because I like everything he sends out. However, I'd want to be sure I had an unlimited plan, texts aren't cheap! For other marketers, no, I wouldn't do it.

Re: POLL: Staying in touch with your list via text messaging.
« Reply #44 on: April 11, 2010, 06:31:57 PM »
Test messages are less intrusive ( I believe ) however, I hate spam and getting offers daily (MBacak style) especially when they are crap.