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Affects of One way links

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Offline cognitive

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Affects of One way links
« on: November 17, 2014, 08:59:28 AM »
I have read on many blog posts that one way links are always effective but why guest post links are ineffective for ranking of a website as they are also one way links ? Anyone who can give me the reason for this ?

Re: Affects of One way links
« Reply #1 on: November 18, 2014, 10:21:45 PM »
This depends very much on the site that your links come from.
A guest post is not ineffective per se - it is just that google has cracked down on on that technique a bit looking for sites that offered paid guest posting or overdid it.
You can still get nice link juice if you manage to publish a guest post on a high quality blog.
One way link only describes one aspect of a link, namely that there is no link back to the same site in exchange - it does not mean that those are "always effective" as you wrote - on the contrary if you have a one way link from a penalized domain, it will probably even hurt your site...
So the gist is: you have to be careful about the quality of the sites where your links come from, no matter what type of link they are.

Mike