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Anything new with Google-The evil empire

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Anything new with Google-The evil empire
« on: July 03, 2010, 11:15:36 AM »
Has anyone picked up any scuttle lately on Google keyword ranking formula changes?  I don't have anything particular in mind. Just trying to keep on whether things like Latent Semantic Index, etc, are still important? Any buzz on new things to be aware of as we swing into the second half of 2010? 

I try to be proactive...but keeping up with the Evil Empire gives me a headache. :'( 

PS: Jon, I LOVE Keyword Snatcher!  Wow what a powerhouse!  YOU DA MAN! ;D

Steve Benedict

Steve Benedict
Dog Respect
From training tips to unique online dog stores,
visit http://www.DogRespect.com

Re: Anything new with Google-The evil empire
« Reply #1 on: July 07, 2010, 04:08:41 AM »
Hi Steve,

Why do you think Google is an evil empire? As a business themselves relying on advertising, why would they do anything bad against us? Surely all we need to do is obey the rules. Google give out a couple of good free resources on their webmasters site to tell you this clearly.

Google surely does not like low-quality website clutter appearing on their top spots. But that does not mean they are after others who rely on Google to make a living.

Forget the myths and get on with quality SEO work. Right? Or do you think I am really missing something?

Re: Anything new with Google-The evil empire
« Reply #2 on: July 12, 2010, 07:41:47 AM »
@RichardHK:  I understand your business viewpoint, but do believe you are missing something. If you're trying to make a living using organic search rankings, you are not an advertiser. If you use Adwords, you're still not an advertiser in their eyes, unless you are spending more than $50k a year. I think that, rather than rant, I'd suggest you cruise some SEO forums...lot's of them...and you'll pick up some real life stories about what Google does to the "little guy".

Speaking of their free tools, ask Jonathan what he thinks of Google's Keyword tool and the accuracy of their results. After watching Google put out search results that were not supportable for a long time, he came up with The Keyword Snatcher. He had to put a lot of research into breaking down their data, cross referencing with other resources, to discover all their weaknesses and unusable results. It's too bad we all had to rely on their keyword search tool for so long. Many of us would be miles ahead of where we are now.

I am definitely not a Google fan, but they're the biggest game in town, so I try to keep up with them. I actually get better quality leads from Bing. Not anywhere near the quantity of page views, but they deliver people closer to the buying decision, rather than browsers that are just starting their search for information.

If you've had good luck with Google, I salute you!  Just watch your back!

Steve
Steve Benedict
Dog Respect
From training tips to unique online dog stores,
visit http://www.DogRespect.com

Re: Anything new with Google-The evil empire
« Reply #3 on: August 06, 2010, 01:36:40 PM »
Haven't thought of this but thanks to you you point this thing.
Experience will always be a part of me.

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Re: Anything new with Google-The evil empire
« Reply #4 on: August 13, 2010, 02:40:24 AM »
Google does not have a "Duplicate Content" rule to shift a site into their mythical "Sand Box"  However, What they do have is something they call a "Competition"  filter. They will compare sites with pretty much the same content and the one they deem best stays and the others get moved to a "Far, Far Away Land".

Google loves Unique Content.
It give some credence to the saying that "Content is Kink." It gets a bit tricky but your articles should be better than 70% or so unique.

Google loves back links and the back links should not have obvious foot prints.
The link wheels used to be a good source for back links but they are sort of moving to the back of the bus as far as invisible back links go. Also, the the fabled 3-way links has been taking a hit lately.

This can go on and on but these are a couple of the nuts and bolts for stroking Google's ego.

RT...  8)
Get your articles posted where they do the most good.
SEO LinkVine

Re: Anything new with Google-The evil empire
« Reply #5 on: August 13, 2010, 05:58:32 AM »
The thing is, what Google is trying to achive is the best results for the user.

So, they are looking at natural patterns for really popular pages, and creating algorithms which sort pages into those which should be popular and useful, and those which are not.

All this narrow focus on links that we are trying to get takes away from this: each link is like a voate for a particular site.

Now, as SEO people, we are all trying to manipulate the results so that our pages come out on top.

Google doesn't like to be manipulated.

Keep that in mind in any conversation about SEO, and about how Google hates the small guy.  We are all part of the long tail.

I dont think that Google is especially ethical or great, but like all of the other sheep, I will continue to use them for as long as I can't find anything better.


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Re: Anything new with Google-The evil empire
« Reply #6 on: September 24, 2010, 02:31:07 AM »
Has anyone picked up any scuttle lately on Google keyword ranking formula changes?  I don't have anything particular in mind. Just trying to keep on whether things like Latent Semantic Index, etc, are still important? Any buzz on new things to be aware of as we swing into the second half of 2010? 

I try to be proactive...but keeping up with the Evil Empire gives me a headache. :'( 

PS: Jon, I LOVE Keyword Snatcher!  Wow what a powerhouse!  YOU DA MAN! ;D

Steve Benedict



I did discover one (new?) feature with Google's blogspot today. The Blogspot Dashboard has changed; and not for the better.

As near as I can figure out you are no longer allowed to add widgets/gadgets to the side-panel or top/bottom of posts. So if you want to add some affiliate graphics, forget it.  :o The design feature seems to have gone to never never land.

I was going to add some Adsense but that doesn't work unless you are logged into the Google account where your adsense account is located.  My blogspot blogs are not on that account.

Google does not allow two or more adsense accounts so that solution is out of the question.  :'(

Such is life with Google I guess.

RT...  8)



Get your articles posted where they do the most good.
SEO LinkVine