JL Forums

The SEO sky is falling! (Yeah, again, really...)

0 Members and 1 Guest are viewing this topic.

Offline kposs

Re: The SEO sky is falling! (Yeah, again, really...)
« Reply #15 on: March 27, 2012, 10:25:39 PM »
Thanks for bringing some sense to the table Jon!

Quote
Great Content + Lots of Links = Google Rankings

Absolutely! Part of being an SEO is keeping up with the latest data, trends and techniques and I love the information at SEOMoz. Links are still crucial and I still think blog networks are a great source of links when done correctly. It seems to me that Google may have had a major issue with using blog networks to inflate PageRank, not necessarily content syndication itself.

Re: The SEO sky is falling! (Yeah, again, really...)
« Reply #16 on: March 27, 2012, 10:34:21 PM »
Yeah I think it is pretty obvious that Google like the scare tactic approach. Which is understandable since it works.
But what is disturbing is that they seem to apply that to Adsense account banning as well lately.
Ban a range of accounts without reason or explanations to create the fear of not messing with Googles TOC.
Then to top it of steal all the money in the accounts from the content creators and give it back to their customers as reward for loyalty and make someone else pay for it. Almost free marketing. Classy
I am surprised they get away with outright theft without a bigger outcry from people. Must be borderline legal to take something without the need to prove anything.

Re: The SEO sky is falling! (Yeah, again, really...)
« Reply #17 on: March 27, 2012, 10:45:53 PM »
Link diversity has always been an important aspect of SEO, but since the latest mass deindexing of blog networks, it is obvious how important it really is.

Re: The SEO sky is falling! (Yeah, again, really...)
« Reply #18 on: March 27, 2012, 10:55:09 PM »
Google has relied on backlinks as 'votes' for a long time now - it's what put them ahead of Alta Vista back when it was the no1 engine.

Because 'votes' mean relevancy.

Can you imagine what would happen if Google pulled the plug on every link that wasn't 100% natural. Sure, a lot of low quality sites would disappear. But so would millions of good sites.

The sites that are propping up the search results that make Google the most popular search engine due to... relevancy.

They'd be gone and Google would be a jumbled mess of results and Bing is only a few characters on a keyboard away - it's not as if you'd have to change computer or anything.

Google now has a job to do - keep its results ultra relevant so they can continue selling ads - and SEO's of the world help them cos we're the ones who promote the relevant sites for them. With backlinks. And they know it.

My $0.02 :^}

Offline adeb

  • *
  • 1
    • View Profile
  • Skype: adrianbold
Re: The SEO sky is falling! (Yeah, again, really...)
« Reply #19 on: March 27, 2012, 11:07:14 PM »
So, just let me make sure I've got this correct. Links + Content = SEO success?

Excellent, I'm off to start my own SEO conference!  ;)

Re: The SEO sky is falling! (Yeah, again, really...)
« Reply #20 on: March 28, 2012, 12:01:50 AM »
Precisely John.

Just an additional point - don't have more than 2 Adsense  blocks above the fold since Google seems to penalize this. On one of my sites I had 2 Adsense blocks and a couple of banners above the fold, and my site dropped 30 places in the Rankings for my chosen keywords. I removed one Adsense block and one banner and my site climbed back to its original position after it was re-crawled.

Cheers
« Last Edit: March 28, 2012, 12:05:07 AM by entrepreneur »

Re: The SEO sky is falling! (Yeah, again, really...)
« Reply #21 on: March 28, 2012, 12:04:50 AM »
hello John,

What blog network are we talking about ?

1)where a group of people post articles to each other with their backlink ?
2)comment spammers ?
3)linkwheels uploaded by 1 person on multiple web2.0 and free public blogs ?
4)the 2 or 3way backlink systems ?

WHAT is a blognetwork in googles opinion do you think ?






Re: The SEO sky is falling! (Yeah, again, really...)
« Reply #22 on: March 28, 2012, 12:38:03 AM »
Seems to me that if someone puts all their eggs into one backlinking basket and that goes down then all their effort is lost. Diversification is the name of the game, that with quality content on your site.

Re: The SEO sky is falling! (Yeah, again, really...)
« Reply #23 on: March 28, 2012, 12:40:40 AM »
Quote
But most of what Google puts out is smoke and mirrors. The bottom line is still this: create great content for your human visitors and get lots of links from everywhere you can -- relevant of otherwise -- to get ranked in Google.

Indeed, what google says, and what the reality of ranking our sites are about as far apart as the north and south pole. They are masters of spreading fear, masters in that so many people buy into it. Makes some really high quality sites and nobody even looks at the backend. I know someone who does manual reviews for google (a process that is contracted out), and those reviewers barely have time to review any page that they are allotted (let alone judge the whole site), and they are not in any way contracted to look at backlinks. Those reviews are all front end.

Re: The SEO sky is falling! (Yeah, again, really...)
« Reply #24 on: March 28, 2012, 12:51:23 AM »
Hi Jon,

thanks for these words of wisdom.
Just a quick question: Did you have some problems with sites or blogs getting de-indexed from Google with 1WL in the last couple of days?
I was looking to join 1WL but I only found an old case study from 2008 or 2009. Does it still work?
Does anyone else have experience with 1WL and would be so kind to share his/her experience with me.
Thanks in advance.

Re: The SEO sky is falling! (Yeah, again, really...)
« Reply #25 on: March 28, 2012, 01:35:32 AM »
Firstly .. apologies for making this my first post here, but I just had to contribute something ...

I have absolutely no issue with the formula

Content + Links = Rankings

However, there is a missing element IMO ..  and that is structure

If a site is poorly structured then without a doubt in my mind, the site is penalised accordingly.

Structure entails hosting, domains, directories, sub-directories, filenames, titles, headings, sub-headings & finally content ... so in this respect, content is definitely not king ... it may be queen, but the king lives as structure ... structure gives a firm foundation to the content held within ... without it, the structure fails and all of the content spills out of the box to be mixed up with all the other content floating about the internet never to be seen ...

Give it some structure and a site and it's content will reign supreme ... then and only then do you need to think about the minions (links) ...

Minions either work inside the king & queens residence or they live outside the castle walls .. those inside help maintain the structure, while those outside bring in food and supplies .. Both are important, but have a guess which ones serve the king and queen the most?

Again, apologies for the sideways angles, but I thought I would share my thoughts as they fell out through my fingers ...

Respect, Goldie...


Re: The SEO sky is falling! (Yeah, again, really...)
« Reply #26 on: March 28, 2012, 01:54:24 AM »
I've been reading about this situation on other forums, and it's really laughable. Some people view marketers who use blog networks almost as axe murders.
While getting your links from many sources is the go, I don't think any other method comes close for boosting rankings like blog networks do.

I'm still using ALN and have seen my ranking increase while all the crap has been going on. Firstly I lost 10 out of 12 blogs there, but I just replaced them as it's working to well to not use.
The problem IMO was there were people who has 2,000 blogs in the network, so you could say this person had 10% of the total blogs in ALN. So out of every 10 posts one will belong to this member. Now I was getting around 10 posts per day to my blogs, so roughly 1 per day from this member on every site. And just by looking at them after they were chopped you could see all these posts with the same links.

I think there will be a place for these co-op types of networks, I just think they should limit one members % of the network.

Re: The SEO sky is falling! (Yeah, again, really...)
« Reply #27 on: March 28, 2012, 02:00:50 AM »
Thanks Jon

Really great post.

With regards to your #1 for 7 years site, do you have great content on that?  And do you have to add fresh content to maintain it?

Offline JeffreyE

  • *****
  • 15
    • View Profile
    • Email
  • Skype: Jeffrey.Evans62
Re: The SEO sky is falling! (Yeah, again, really...)
« Reply #28 on: March 28, 2012, 02:06:35 AM »
John, a client of mine got the same story. "You have been building backlinks unnaturally." And it is true for a number of his sites. That particular site does about $28k to $30k a month and sits very near to the top for prime keywords. We did see a slight decline and then pretty much a recovery. Funny thing is we has not been doing heavy linking to that site. We had stopped submitting to BMR on that site months ago. Other sites where we had been going balls to the wall - no mention. Conclusion - Google sent messages to people who used BMR. Not because of actual recent link counts. What is unnatural? That would truly depend on the popularity of the site and the amount of social interaction.

Sorry Mr. G. Just not buying. - Improve your technology or sell your story down the road.

Re: The SEO sky is falling! (Yeah, again, really...)
« Reply #29 on: March 28, 2012, 02:44:37 AM »
I wonder how many of those "thousands of people" Google got to look at sites and rate them for quality, trustworthiness, etc. were looking at markov'd content and saying "Looks good to me!"

So in my eyes there are only two possible scenarios ...

1. No-one has complained about my nasty content and G has never investigated.

2. G has investigated after complaints and turned the other cheek.

Re: #1 ... I'm beating some pretty high profile sites and have been for 3 years. I'd say the chances of there having been no complaints about this site are next to nothing.

So I can only conclude that G doesn't give a flying monkeys tail about my site. It earns them good money after all. That's what it all boils down to in the end. They have to keep their shareholders happy.
Free niche keyword lists for your new web project. Brand new service. Request your own list today here: Free niche keyword lists